£335a month wasted on the wrong searches, in an example local account
See where your Google Ads money goes.
Most local accounts pay for searches that never turn into customers. Our free audit finds them and puts a £ figure on yours.
- Dailyaccount checks
- Weeklysearch clean-up
- Mondayplain-English report
What your free audit shows
One page, in plain English. Yours to keep, whether you hire us or not.
- A score out of 100
- How healthy your account is, from tracking to search terms.
- Money at risk
- The £ a month going on the wrong searches, areas and times.
- Your top 3 fixes
- What to change first, in order, and why.
- What's working
- So you keep it. We tell you the good news too.
From audit to your first Monday report
- 1
Free audit
Within one working day of getting access.
- 2
Fix tracking
So every call, form and booking is counted.
- 3
Campaigns live
Within about 5 working days of signing up.
- 4
Daily checks
Spend, leads, broken ads and odd changes.
- 5
Monday report
In your inbox, every week, in plain English.
What we do, and how often
Most small accounts get looked at once a month. Yours gets looked at every day.
| Every dayEvery account, every morning |
|
|---|---|
| Every weekThe clean-up |
|
| Every monthThe bigger picture |
|
Your Monday report
No dashboards to log in to. One short email that tells you what happened and what's next.
- Leads and cost per lead first. That's what you care about.
- What we changed, and why.
- A bad week explained in one honest line, with the fix.
From LucidMark · Monday 9:00 · Example
Hi Dave, here's your week.
The numbers
- Leads: 14 (last week 11)
- Cost per lead: £21 (last week £26)
- Spend: £294. £1,180 of £1,500 used this month
- We showed for 64% of local searches for your services
What we did
- Blocked 23 wasted searches, like "plumber jobs" and "diy boiler repair"
- Moved budget to weekday mornings, when most calls come in
What's next
- Test a new ad for emergency call-outs
How many of last week's 14 calls became booked jobs?
Prices, set by how much you spend with Google
One monthly fee. Your ad spend is paid straight to Google and is not part of it.
- Your account stays yours. We work inside it. You can remove us at any time.
- You pay Google directly. We never hold your ad budget.
- 3 months minimum, then month to month.
- No promised results. We promise the work, every day, and a report every Monday.
Questions
Do I need to be running Google Ads already?
No. If you already run ads, the audit shows what's working and what's wasted. If you don't, we'll look at your website and area and tell you honestly whether Google Ads is likely to pay for you.
What kind of businesses do you work with?
UK local businesses that win customers by phone call, form or booking. Clinics, trades, home services, professional services and more.
How do you get into my account?
We send an access request from our Google Ads manager account. You accept it in Google Ads. You can remove our access at any time, in two clicks.
Who will I deal with?
One named contact for calls, questions and your monthly review. Your account is checked every day, and your report arrives every Monday.
Can I leave?
Yes. After the first 3 months, you can stop at the end of any month. Your account, campaigns and data stay with you.
Do you guarantee results?
No. Nobody honest can. We promise the work: daily checks, a weekly clean-up of your search terms, and a clear report every Monday.
Find the leaks before you spend another month.
Free audit. One page. Yours to keep.